Written on Sunday, 9 of May, 2010 at 9:02 pm
Being enrolled in three SEM coaching programs, and having recently subscribed to two SEO reputable sources, I’ve been encountering a lot of terminologies such as squeeze page, sell merchant account, and list building. They could all be pretty terrifying at first encounter. But as with everything else, once you do get to understand what they mean exactly, you then get used to them.
I do admire those who can coach in layman’s terms though. This is because most of the time, when a person gets too immersed in a particular field, they tend to forget, or sometimes even just neglect, that the people they are teaching actually have no clue about what they’re saying. More often than not, what may seem basic to those coaches is still something wherein their students have little to no understanding.
This is why, even though I already know most of the basics, I still attend seminars to get tips on how to deliver a particular message in the best, most comprehensive way to an ordinary person. After all, my future SEM clients will definitely not be knowledgeable about what I do. And the best way to rid them of all apprehension in SEM is to be able to explain to them, in layman’s term, what SEM is really all about.
Category: seo & sem,tips and tricks
Written on Wednesday, 21 of April, 2010 at 8:06 pm
Last March 5, I enrolled in three different SEM coaching courses. One of which involves how to take advantage of affiliate marketing program. Personally, I have been exposed to affiliate programs such as CJ and AvantLink since those are the major source of income of a network of websites I have been maintaining since I graduated college.
However, I never had the time to fully utilize those because of the hassle of inserting the products from a feed into the websites’ CMS. Then again, nowadays, there ARE pretty good commissions that you can get – provided you’re great in marketing and promotions of course. I’m very lucky because one of the SEM coaching courses I enrolled in teaches how to do email marketing and promote your website. Now if I could just apply everything I learn as soon as I finish those short coaching programs, I’ll definitely be rolling in cash in no time.
Category: education,seo & sem
Written on Wednesday, 14 of November, 2007 at 9:02 am
There are as many strategies for making it to the top 10 in Google, Yahoo, and MSN SERPs as there are websites; perhaps even more. One thing is for certain though – webmasters’ two main goals are to get a lot of traffic and to make sure that the conversion rate is high.
As of the moment, one of the most popular techniques in achieving those is email marketing. However, a simple email nowadays will not do. This is where email marketing software and tools like the iContact Email Newsletter Tool comes in. According to some reviews, the iContact Email Newsletter Tool has user-friendly interface, includes a tracker for clickthroughs on your emails, autoresponder, and even blogging capability. To cap it off, it even ensures that your newsletter doesn’t get delivered as spam or bulk mail, plus you can avail of iContact’s 15 day free trial at www.icontact.com.
So why create, email, and manage newsletters manually when you can have a single tool do all of those and more for you?
Category: seo & sem
Written on Sunday, 11 of November, 2007 at 7:44 am
My boss called me last Thursday and asked if I would consider a full time position in our company as a project manager. I wasn’t quite sure how to answer him. I have been doing search engine optimization and search engine marketing for quite some time now, but I’m still not quite sure if I’ll be happy doing it, and only it for one year.
Anyhow, there’s this search engine placement which according to my friend will be able to help me, should I decide to accept the position – the Customer Magnetism. This company generally helps you in your efforts to obtain top natural listings for your websites’ target keywords. I still have to do in depth research about it.
I’ll let you know if it works for me. Wish me luck on my final decision!
Category: seo & sem
Written on Friday, 28 of September, 2007 at 8:42 pm
Search Engine Marketing (SEM) and Search Engine Optimization (SEO), generally has two main goals: a) to consistently drive targeted volumes of organic search traffic to a particular website, and b) to make sure that the conversion rate is high.
There are various ways and there are no fixed rules to be able to achieve those. Still, there are guidelines which can help, such as Google’s Webmaster Guidelines. One key to achieving those goals, according to Google, is to “make your site easily accessible.” You can do this by creating static copies of dynamic pages because not every search engine spider crawls dynamic pages as well as static pages.
Then again, creating well-optimized static pages is very difficult. That’s why I was ecstatic to find out that there’s a White Hat SEO Software that makes creating static pages as smooth and as painless as possible – Static Page Builder. To know how it works, I suggest you browse over the Static Page Builder FAQs section.
Category: seo & sem
Written on Thursday, 9 of August, 2007 at 3:58 am
Being a creative writer, turned SEO, turned SEM, and hopefully a website owner by the end of the year, one of the most important things I learned is this: To learn how to ensure top search engine rankings for your website, it is important to know and understand SEO and SEM jargons. This is because most webmasters use SEO and SEM jargons when they share and discuss their strategies and techniques in forums and/or their blogs, and the best way to fully comprehend and be able to apply those strategies is to understand what they are talking about.
For the noobs out there, I suggest you browse over some Search Engine Marketing Glossary and familiarize yourself with those terms to get started in the web business. Also, if you have time have a look at Search Marketing in Austin for some SEM tips.
FYI, SEO means Search Engine Optimization/Optimizer and SEM means Search Engine Marketing/Marketer.
Category: seo & sem
Written on Wednesday, 1 of August, 2007 at 10:34 pm
“[sic] in the same way that part of public relations is the management of customer relationships, there is a part of SEO that performs the same role: corporate blogging.” – Mark Jackson, May 29, 2007
Online presence of a company through corporate blogging is beneficial not only in terms of SEO, but more so in customer relationship management. This is because most customers want to be heard. They have ideas, suggestions, complaints, questions, and even violent reactions. And as Mark Jackson furthered, “Your customers are going to discuss your products and services online; that’s a given. The question is whether or not you will have the ability to respond in a manner that strengthens those relationships.”
Consequently, companies are making sure to build its online presence with the development, creation and launch of their company blog. An example of this is Future Steel, a leader in the business of designing manufacturing and constructing steel buildings. They recently launched their Future Steel Buildings Blog not just for self-promotion but more so to provide a voice for the online space their customers or prospective clients occupy. According to them, the Future Steel Buildings Blog “will not only help us identify their needs, but in the long run may provide valuable insight into the many uses for Future Steel Buildings.”
For companies without a blog yet, by all means start one immediately.
Category: business,seo & sem
Written on Monday, 18 of June, 2007 at 8:24 pm
For those interested in spreading the word about your company, there’s a new global business search engine where you can submit your company profile and/or products and services – masterseek. By listing your company, you can reach a potential of 90.000 unique business-to-business Masterseek visitors every day!
Two of the hard-to-resist features of Masterseek are that it has a triggered listing (based on keywords so you are assured that your profile is published on appropriate categories) and it currently consists of a listing of more than 45 million companies in 75 countries. These features will ensure that you find business partners, sales opportunities, and new avenues to expand your business and increase your company’s profitability.
Category: seo & sem,tips and tricks
Written on Monday, 18 of June, 2007 at 8:21 pm
Since I’m in dire need of cash (for reasons I’d rather not divulge), and the web is now bombarded with a lot of blog advertising networks, I’ve decided to sign-up to more than one blog marketplace. As of the moment, based from my financially-challenged state, one of the best places to register your blog is in Bloggerwave.
Not only is it easy to sign-up, they actually give you opportunities even before your blog gets approved! Personally, I got two contextual opportunities upon registration. What makes it better is the fact that those two offers only required me to write a minimum 50 words for the post, and for hefty cash! To cap it off, you don’t need to add weird looking phrases or keywords in your blog post because the include words field generally contains “No particular include word(s) **”.
Why are you still reading this? *Rolls Eyes* Go, register!
Category: seo & sem,tips and tricks
Written on Monday, 18 of June, 2007 at 7:03 am
“A blog is a personal diary. A daily pulpit. A collaborative space. A political soapbox. A breaking-news outlet. A collection of links. Your own private thoughts. Memos to the world.”
–Blogger.com
Blogging nowadays don’t just allow you to share your thoughts with the rest of the world. You can actually earn money from your posts both online and offline. Offline meaning you personally interact with (prospect) advertisers. Online meaning you manually search for advertisers or join blog advertising networks or marketplaces such as Blogsvertise.
Generally, all you need to do to earn cash on blog advertising networks is register your blog, get approved by the network, and write something or mention advertisers’ or websites’ products and services in your registered blog. Voila! Instant cash.
Tip: Make sure you have a paypal account before you sign up. Also, do check the deadlines of the blog post requests so offers don’t get cancelled out.
Category: seo & sem,tips and tricks